Magento vs WooCommerce: which open-source ecommerce system is right for me?

Note: Our original Magento vs WooCommerce post was written July 2014. Since then we have developed and maintained numerous WooCommerce and Magento sites. The following is an updated version of the original post with almost 2 additional years of experience under our belts. Magento vs WooCommerce? For many small business owners the most important decision … Read more

Incorporate WordPress blogs on Magento

Magento e-commerce is the leading open source e-commerce platform for high-revenue sites. It has unparalleled power and features out of the box, making it the best choice for high-volume retail sites with thousands of products. However, the main drawback to Magento is its rather lousy content management system (CMS) that pales in comparison to WordPress. … Read more

Fixing Common Magento Upgrade Issues

Fixing Magento Upgrade Problems

Magento is one of the most powerful open source e-commerce platforms in use today. According to some reports it has the greatest market share of any Ecommerce system. Like any open source platform, Magento should be kept up to date for both security and performance reasons. However, the complex nature of Magento makes upgrading it … Read more

How to Ensure Your New Magento Site is SEO Ready

While we here at Watermelon love working with a variety of Content Management Systems including WordPress for specialized e-commerce solutions, we often want to offer clients the choice of Magento for sites that require a more robust and complex e-commerce configuration. There are many reasons why Magento is a clear leader in the field for … Read more

Magento vs WooCommerce: which open-source ecommerce system is right for me?

Note: this post has a more recent incarnation complete with our learning and new adventures with Magento vs. WooCommerce Magento vs WooCommerce? For many, the first important decision when building an e-commerce site is determining which platform to use. There are numerous platforms and services available, but from our experience (and we have a lot … Read more

E-commerce: Improve Your Conversion Rates

Conversion rates. If you are a seasoned ecommerce entrepreneur, you know them well. On an e-commerce site, in its simplest form, conversion rate means “how often do people buy from your store instead of just visiting it”. This list will give you one or two (or eleven) ways to increase your e-commerce conversion rate: Charging … Read more