Removing User Roadblocks From Your Website

Most businesses focus on adding fuel to propel their idea online. They look for ways to attract more visitors and spread their message. But what if your potential customers know about you and appreciate what you are doing but are still not interested in signing up, making a purchase, or any other number of end goals for your site? Consider if the online process which you interact with your customers has any friction or pain points, that stop them from making making that final conversion for you. Here is a list of important stumbling blocks to consider when it comes to your organization’s website, whether you run a WordPress non profit website focused on donations, a high volume Magento eCommmerce website, or any other site that has a specific goal for every user who lands there (which every website should).

How to Design a Website Layout Without Any Experience

Three people designing a website layout on paper with markers and a laptop

The best website layout is the one that makes it easy for users to accomplish their goals. That means that the best layout design is going to be different for each website. If you’re not a professional web designer, it can be hard to know what’s going to work best for your particular site. And even when you do make a decision on the layout design, how do you know if it was the right one? These few steps will help you through the process of designing a layout for your website.

How Often Should You Redesign Your Website?

How Often Should You Redesign Your Website?

Designing a website is a lot of work, but redesigning a website can be even harder. When you start fresh, you don’t bring any baggage from an existing website. When you redesign, there are pages and pages of existing content you have to account for. What do you keep, and what do you change? How does the old content fit in with the new? These questions go on and on, and what started as a simple design change turns into a complete audit of your existing site.

Planning Your WordPress Website

You would probably like your WordPress site to look stunning, represent your business accurately, and attract lots of visitors who, in turn, become loyal customers. A daunting task to say the least, but here are some practical steps to take in planning your website.

How Is Building a Site Like Flipping a House?

Snake Oil Salesman

It may sound counter-intuitive, but the successful completion of a web project requires more than just building a website: it is a balancing act of fulfilling a client’s expectations within a specific timeframe and budget and making sure it works across a wide array of browsers and devices.

Squarespace vs. WordPress – Which should you pick?

Squarespace is like a paint-by-numbers kit, and WordPress is like an entire art store (including the paint-by-number kits, if that’s what you want). As long as the picture on the box is exactly what you want, the paint-by-numbers approach might be perfect for you. But if you want a platform with unlimited room to grow, and expand, and develop your site, then WordPress is a better fit.

New Year’s Resolutions for your WordPress Website

With the new year comes the opportunity for a renewed and better you.  So too is the opportunity for a new and better WordPress website.  Use the following as a checklist for the new year (or anytime) to ensure your website is in tip-top shape.

Picking a WordPress Theme … In the Age of Gutenberg

This was going to just be a post about WordPress themes. We were going to talk about why you might want to pick one type of theme over another (and we’ll still get to that). But when you look into what is happening in the world of WordPress themes right now, you start seeing articles and posts with titles like this one: The End of WordPress Themes is in Sight. And that’s worth talking about. That headline might be a bit extreme, but there is definitely a change in the role themes play looming on the horizon.