Most businesses and non-profit organizations rely on accurate and timely customer data to grow. Whether it be mailing lists, volunteer information, or customer trends, good data is the difference between success and frustration. In our 16+ years of experience working with clients and their data, we have seen a great variety of methods to obtain … Read more
There are a lot of scenarios where you might find yourself wanting to synchronize WordPress user data with an outside source. You might have a database of employees and any time a change is made to their contact information or position in your organization, you’d like those changes to be applied to your company’s website. Or perhaps … Read more
Website visits and WooCommerce customer engagement are without a doubt essential for your growing your business. But blanket email blasts and re-marketing campaigns are only part of the solution. You can’t be certain your email blast will be relatable to every member of your segmented email marketing list. Advertisement campaigns and user tracking help, but … Read more
By now everybody knows that their WordPress website needs maintenance. Like almost everything associated with tech, websites and their components are constantly changing, being modified and upgraded to fit the latest trends and technological advances. Having regular WordPress maintenance on your site is important for all the obvious reasons: core updates, plugin updates, error log … Read more
There’s no way around it, we are visual creatures. That means an image on your WordPress site can communicate a thousand times more effectively in a moment than a paragraph of text. And we’re assuming that the viewer even took the time to read that paragraph. Why do we love images so much? Why do … Read more
As of May 2018, a new European Union (EU) regulation came into effect called the General Data Protection Legislation (GDPR). This regulation pertains to any company which processes the personally identifiable information (PII) of EU citizens. This data is not limited to sensitive PII such as social security number, and includes such basic information as … Read more
We were recently asked by a client to build an audio streaming player for their proprietary recordings. What a fun opportunity to use some of the built-in multimedia features of HTML5! The basic audio player for WordPress audio streaming is very simple to code, and even those not familiar with hypertext markup language can understand: … Read more
If you own a brick-and-mortar business and you haven’t been marketing online, you’re way behind the curve. Between the various online mapping and direction tools, local search results, and social media pages, there is a huge opportunity for you to use the internet to bring more customers through your door. However, it’s not always easy … Read more
As we all know, one of the best aspects of shopping online is avoiding paying sales tax (with exceptions for making purchases on a site with a physical presence in your state). Depending on where you live, that can translate into significant savings over the course of a year compared to purchasing the same items … Read more
If you are looking to build a powerhouse eCommerce site, you would certainly do well to harness the power of Magento 2. Built for scalability and custom implementation, with hundreds of marketplace addons ready to architect your site just how you need it, it is no wonder that Magento has risen from the masses to … Read more